Consumer.Innovation.Technology
April 2021 Webinar
Our Zoom session this April was attended by over 150 members of the wine trade from 24 countries worldwide. The marvel of Zoom!
Programme:
16.00 Intro and welcome by Sophie Jump and Richard Siddle
16.05-16.20 Alex Ririe, Director, The Collaborators: ‘Adapt or Die - Four of the biggest trends driving consumer behaviour with the potential to disrupt the wine and spirits industries’
16.20-16.35 Paul Mabray, CEO, PIX, ‘2021: The Golden Age of Wine Online’
16.35-16.55 Michael Becker, CEO, Identity Praxis: ‘The Phygital Economy – factors reshaping today’s marketplace and how to engage and serve the future personal data-empowered, digital savvy, ‘phygital’ individual’
16.55-17.15 Interview with Kevin Shaw, Founder, Stranger and Stranger and Lucy Auld, Head of Marketing, Freixenet Copestick
17.15-17.30 Open Panel with Q and A