Welcome to Sophie’s World!

I have nearly 20 years experience working with wine and have honed my expertise in specific areas:

  • Brand building, Press Relations and commercial development in key European markets, specifically for Argentinian wineries.
  • Direct marketing and sales/technology: International conference organisation.
  • Private and corporate wine tasting events.
  • Wine-related translation from French and Spanish to English.

Armed with a degree in foreign languages I joined the British Diplomatic Service where I stayed for 8 years with postings in London, Dakar and Kuala Lumpur. I then indulged a desire spawned in my teenage years to learn about wine and completed the OIV Masters in International Wine Management, Marketing and Economy. I was a founding member of one of the first online wine retailers, ChateauOnline then moved on for a spell as Commercial Director at the famous French cooperage, Seguin Moreau. After 18 years on the road I moved back to the UK and set up my consulting company, Jump Start. I have been running tasting events for 15 years with Planet Thirst being the latest incarnation. I have been CEO of the international trade association of specialists in direct marketing and sales, International Wine Clubs Association since 2008.

I speak fluent French and Spanish and have experience in many international markets including Europe, Hong Kong and China, USA and South America. I travel a lot, eat out a lot and indulge a lot, all interspersed with the odd half marathon and, once, a 100km Gurkha Trail walk!

My Business

Jump Start

Jump Start specializes in the promotion of Argentine wines in the UK and other key European markets. Sophie Jump has been visiting Argentina regularly for nearly 15 years and has a deep knowledge of the industry and its export potential. Services offered include the following:

  • Identification of suitable local partners, importers and distributers
  • Sales development through importer support, promotions and tastings
  • Brand development through close ties with key wine press
  • Specialist translation service, (websites/labels/marketing material)

Jump Start has also provided similar services to wineries from Chile, France and China.

Spotlight on a few Jump Start Clients

International Wine Clubs Association

Sophie Jump has been CEO of the International Wine Clubs Association since 2008. The IWCA is an international trade group of specialists in the direct sales and marketing of wine through i. traditional methods (mail drops/call centres) ii. digital and social channels (internet/e-mail/Facebook/Twitter etc.) and iii. mobile and App marketing. As well as managing the day to day running and finances of the Association, Sophie organizes biannual conferences on an international level. The conferences focus on latest trends and developments in the direct sales channels with keynote speakers and experts from leading agencies and pioneering companies in the sector.

Spotlight on a few IWCA Events

Planet Thirst

Corporate and private wine events
Sophie Jump has been running private and corporate wine events for over 10 years. Previously operating under the brand Taste-In she relaunched with a more contemporary, less reverent brand, Planet Thirst in 2015. Planet Thirst offers unique, original and memorable events tailored to fit – whether for a group of pals after some fun and games or CEO’s wishing to schmooze VIP clients. Sophie designs and hosts many of the events herself or, if you want extra bling to host your events, she has privileged access to the UK’s top wine personalities including Jancis Robinson, Oz Clarke and Tim Atkin.

Spotlight on a few Planet Thirst Clients

  • ‘No-one knows more than her about Argentine wine in the UK market’, Jancis Robinson, Master of Wine and writer.
    Jancis Robinson
    Master of Wine and writer
  • 'Sophie is one of the cleverest and most organised people I have worked with. In another life she`d have been a great diplomat. The wine industry is lucky to have her’.
    Robert Joseph
    Wine writer and consultant
  • 'Sophie has a great knowledge of the Argentine wine business which, combined with her passion, make her a very effective communicator in our target audience and market in the UK’.
    Rafael Calderon
    General Manager
  • ‘Thank you so much for taking the time to make the wine dinner such an excellent evening. We were really pleased with how the evening went, an excellent atmosphere and 100% really happy guests’. Tasting event.
    Barney Taylor
    Dysart Arms
  • "Sophie Jump of Planet Thirst produced an exceptional wine event for us. Sophie was engaging and fun and pitched the event perfectly for our guests. I would definitely recommend Planet Thirst and look forward to working with Sophie again in the future.”
    Alice Moore
    Marketing Manager
    Rutland Partners
  • 'I have had the pleasure of working with Sophie on the board of the International Wine Clubs Association and participate in the workshops she organizes for the association. She is very skilled at bringing together diverse speakers and presenters, and organizing activities and events to entertain and educate our members. She works tirelessly on our behalf.'
    Lawrence D. Dutra
    President and CEO
    Adams Wine Group LLC
  • 'Sophie is the big force behind the IWCA. Combining professionalism, experience, persistence and humor, she opens doors that stay closed to others. This consistently results in workshops of the highest quality, with inspiring speakers, at great venues in a fantastic atmosphere’.
    Xavier Kat
  • Working with Sophie has been an enriching experience. She is a fine and trustable professional and has an outstanding knowledge of Argentine wines and the secrets of the UK and European markets.
    Francisco del Carril
  • ‘Your performance was accomplished, entertaining and magnificently engaging’. Tasting event.
    Richard O’ Mahoney